paktin.com I see things that are not there—yet! follow @paktinTumblr (3.0; @karayogurt)http://karayogurt.com/<embed src="http://creativity-online.com/video/player.swf" quality="high" bgcolor="#869ca7" width="400" height="225" name="player" align="middle" play="true" loop="false" allowfullscreen="true" allowscriptaccess="always" flashvars="config=http://creativity-online.com/xml/config.player.php&p=27746" type="application/x-shockwave-flash" pluginspage="http://www.adobe.com/go/getflashplayer"></embed><br/><br/><p>Creativity Top 5: May 2012</p>http://karayogurt.com/post/23693363896http://karayogurt.com/post/23693363896Fri, 25 May 2012 01:02:05 +0300<iframe width="400" height="224" src="http://www.youtube.com/embed/-gl-kaGumng?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Roman Polanski makes a short film for Prada. And that’s where advertising is going, and I like it.</p>http://karayogurt.com/post/23692125489http://karayogurt.com/post/23692125489Fri, 25 May 2012 00:42:41 +0300pradacontentbranded contentsponsored short filmroman polanskihelena bonham carterdijital pazarlamapazarlama iletişimi stratejisidigital marketing strategymarketing communications strategysticky content<iframe src="http://player.vimeo.com/video/42188610?byline=0&portrait=0&color=ff9933" width="400" height="224" frameborder="0"></iframe><br/><br/><p>Parking all around is a big problem in Turkey, too. In Russia, this application helps out to prevent douche parking. It’s a great idea, it would be great if we can localize it.</p>http://karayogurt.com/post/23406905630http://karayogurt.com/post/23406905630Sun, 20 May 2012 13:53:57 +0300parkingturkeyrussiaistanbulparking problem in turkeyparking problem in istanbulinnovative approaches to parking problemsinnovative thinkingdesign thinking on smartphone applications to stop parking problems<iframe width="400" height="227" src="http://www.youtube.com/embed/5Be2YnlRIg8?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Google is protecting itself against GreenPeace and other activists—and therefore, going green and staying away from evil coal…</p> <p>These three videos will explain you what I mean.</p> <p><iframe frameborder="0" height="284" src="http://www.youtube.com/embed/llv6rtuK36I" width="500"></iframe> <iframe frameborder="0" height="284" src="http://www.youtube.com/embed/QPty-ZLbJt0" width="500"></iframe></p>http://karayogurt.com/post/23301274272http://karayogurt.com/post/23301274272Fri, 18 May 2012 22:02:18 +0300greenpeacegreenpeace akdenizcoalactivismclicktivismenvironmental protectiongooglefacebookapplemacintoshdigital activismdijital iletişim<iframe width="400" height="227" src="http://www.youtube.com/embed/2gxp-MAwWLE?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Anywake: Lufthansa created a great alarm clock for the Swedish that helps you wake up at a different city in the world each day. If you know the city correct, you even get a discount. We want that app. to be available globally, please.</p>http://karayogurt.com/post/23040813650http://karayogurt.com/post/23040813650Mon, 14 May 2012 18:41:18 +0300iphone uygulamasıiphoneapplicationlufthansauser experienceinteraction designinteraktif pazarlama kampanyasıpazarlama iletişimi stratejisi<iframe width="400" height="227" src="http://www.youtube.com/embed/f4K9iSyj_lk?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Lush Cosmetics, turned their shop display into a “human testing spectacle” in order to show people the harms of animal testing.</p>http://karayogurt.com/post/22778638782http://karayogurt.com/post/22778638782Thu, 10 May 2012 16:57:03 +0300animal testingcosmeticsbrand policycosmetics businesssocial causesosyal sorumluluksocial responsibility<iframe width="400" height="227" src="http://www.youtube.com/embed/95-PiUKzQaI?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Murder at the Met! an interactive smartphone app. that makes museum visit more fun.</p> <p>The Metropolitan Museum of Art in New York City (a.k.a. The Met) introduced a gamification smartphone app. for visitors to be more engaged with the museum and artworks. It is a great step forward.</p>http://karayogurt.com/post/22772716634http://karayogurt.com/post/22772716634Thu, 10 May 2012 12:46:20 +0300murder at the metThe Metropolitan Museum of Artnycnew yorkinteraktif kampanyainteraktif medyainteraktif yaşaminteractive campaignsmartphone appexperience designuser engagement<iframe src="http://player.vimeo.com/video/41087685?byline=0&portrait=0&color=ffffff" width="400" height="224" frameborder="0"></iframe><br/><br/><p>Borjomi is a mineral water brand that has its source at 8000 meters down somewhere in Georgia. To make their point they created thedeepestwebsite.com</p>http://karayogurt.com/post/22715418586http://karayogurt.com/post/22715418586Wed, 09 May 2012 17:09:00 +0300marketing communicationsbrand positioningpazarlama iletişimipazarlama iletişimi stratejisiinternetinternet sitesidünyanın en derin internet sitesi<iframe src="http://player.vimeo.com/video/35326787?byline=0&portrait=0&color=ffffff" width="400" height="224" frameborder="0"></iframe><br/><br/><p>Mercedes-Benz, the QR prototype chase is on the streets. It gives you a chance to be one of the first to be at the launch. A similar interactive campaign, that I advised for a brand, but the visionary are the ones who make it happen.</p>http://karayogurt.com/post/22715224971http://karayogurt.com/post/22715224971Wed, 09 May 2012 17:02:20 +0300QR codeinteraktif kampanyainteraktif pazarlama kampanyasıinteractive marketing campaignmercedesmercedes pazarlama stratejisiprototype automobiles<embed src="http://creativity-online.com/video/player.swf" quality="high" bgcolor="#869ca7" width="400" height="225" name="player" align="middle" play="true" loop="false" allowfullscreen="true" allowscriptaccess="always" flashvars="config=http://creativity-online.com/xml/config.player.php&p=27537" type="application/x-shockwave-flash" pluginspage="http://www.adobe.com/go/getflashplayer"></embed><br/><br/><p>The peeing contest: Waternet has found a creative gamification idea to encourage people not to piss in the canal and on the streets. </p>http://karayogurt.com/post/22715064765http://karayogurt.com/post/22715064765Wed, 09 May 2012 16:56:59 +0300gamificationpeeing contestpublic urinationyaratıcı değişimyaratıcı yeniliklercreative innovationpublic goodinnovative ideassocial transformation through gamification<iframe width="400" height="227" src="http://www.youtube.com/embed/a5S668LyM5c?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Loading Ball Larry, Battery Brutus and Fiona Freeze make you obey the rule of Samsung Memory Cards!</p> <p><iframe frameborder="0" height="284" src="http://www.youtube.com/embed/WfJVvuSEQa8" width="500"></iframe> <iframe frameborder="0" height="284" src="http://www.youtube.com/embed/6H20VZVM0lY" width="500"></iframe></p>http://karayogurt.com/post/22714961827http://karayogurt.com/post/22714961827Wed, 09 May 2012 16:53:00 +0300samsungMemory Cardsamsung memorypazarlama iletişimi stratejisimarka konumlandırmamarketing communicationsbrand positioningviral pazarlamaviral marketing<embed src="http://creativity-online.com/video/player.swf" quality="high" bgcolor="#869ca7" width="400" height="225" name="player" align="middle" play="true" loop="false" allowfullscreen="true" allowscriptaccess="always" flashvars="config=http://creativity-online.com/xml/config.player.php&p=27528" type="application/x-shockwave-flash" pluginspage="http://www.adobe.com/go/getflashplayer"></embed><br/><br/><p>Febreze, used a smelly container to prove their product’s quality live in the Meatpacking District in NYC. Great marketing communications project.</p>http://karayogurt.com/post/22714900491http://karayogurt.com/post/22714900491Wed, 09 May 2012 16:51:21 +0300febrezenycmeatpackingsmelly containerlivepazarlama iletişimi stratejisipazarlama kampanyasımarketing communications<iframe width="400" height="227" src="http://www.youtube.com/embed/SA6ELdIRkRU?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Harvard and MIT universities come together for a project: EdX, which they claim is “the future of education”. It is here and now.</p>http://karayogurt.com/post/22537338701http://karayogurt.com/post/22537338701Sun, 06 May 2012 23:06:28 +0300eğitimeğitim sistemieducationeducation systemthe future of educationeğitimin geleceğigelecek eğitimiharvardmituniversityinnovasyoninnovationinnovation of education<iframe width="400" height="227" src="http://www.youtube.com/embed/oFNKzfNH7NI?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Bloomberg Trading Solutions simplifies the complicated business regulations and what they do in return… Tells a story about a labyrinth.</p>http://karayogurt.com/post/22535166491http://karayogurt.com/post/22535166491Sun, 06 May 2012 22:35:33 +0300bloombergtrading solutionssimplifykeep it simple stupidvideodijital iletişimpazarlama iletişimi stratejisi<embed src="http://creativity-online.com/video/player.swf" quality="high" bgcolor="#869ca7" width="400" height="225" name="player" align="middle" play="true" loop="false" allowfullscreen="true" allowscriptaccess="always" flashvars="config=http://creativity-online.com/xml/config.player.php&p=27238" type="application/x-shockwave-flash" pluginspage="http://www.adobe.com/go/getflashplayer"></embed><br/><br/><p>This weeks most amazing 5 projects:</p> <p>5. Tic Tac Fransa</p> <p>4. TNT: We know drama</p> <p>3. Smart Argentina: Twitter moves.</p> <p>2. Tipp Ex: Hunter and Bears’s ____ birthday party</p> <p>1. Changing Faces</p>http://karayogurt.com/post/21319277584http://karayogurt.com/post/21319277584Wed, 18 Apr 2012 13:37:23 +0300tipp extnttic tacsmart argentinachanging facesiletişim kampanyasıpazarlama iletişimipazarlama iletişimi stratejisidijital pazarlamasosyal medyasosyal medya pazarlamasosyal sorumluluk projesiinternet<iframe width="400" height="227" src="http://www.youtube.com/embed/gUKxJt2w83Q?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p><a href="http://www.electriphobia.com" target="_blank">Electriphobia</a>, dünyanın yeni korkusu: elektrikli arabalardan korkma. Çözümü işte burada! interaktif sitede dahası var…</p>http://karayogurt.com/post/21318983145http://karayogurt.com/post/21318983145Wed, 18 Apr 2012 13:20:00 +0300elektrikli arabaelectric carmitsubishielectriphobiaelectrocuteelectrocutionelectric chair<iframe width="400" height="227" src="http://www.youtube.com/embed/NScs_qX2Okk?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p>Olimpiyatların sposoru P&G’den dünyadaki tüm annelere ithafen duygu yüklü bir teşekkür videosu.</p>http://karayogurt.com/post/21318817346http://karayogurt.com/post/21318817346Wed, 18 Apr 2012 13:11:00 +0300annelercennet annelerin ayakları altındadırlondra olimpiyatlarılondon olympic gameslondon olympicsp&amp;gprocter and gambleolympicsthanks to mothersthe hardest job in the worldthe best job in the worldthe hardest job in the world is the best job in the worldmotherhood<iframe width="400" height="227" src="http://www.youtube.com/embed/DOOJl5lWNfM?wmode=transparent&autohide=1&egm=0&hd=1&iv_load_policy=3&modestbranding=1&rel=0&showinfo=0&showsearch=0" frameborder="0" allowfullscreen></iframe><br/><br/><p><a href="http://www.prometheusnews.net/" target="_blank">Prometheus</a>, bir Ridley Scott filmi. David, bir insansı android.</p>http://karayogurt.com/post/21318678365http://karayogurt.com/post/21318678365Wed, 18 Apr 2012 13:02:00 +0300davidandroidprometheusridley scottfilmmoviesinemacinemabulaşıcı içerikviral video<br/><br/><p>Vodafone Almanya, Almanya’nın tamamını bir “augmented reality” oyununa çeviren bir kampanyaya imza attı. İletişimi yavaşlatan canavarları harita üzerinde buluyorsunuz, orada kameranızı açıyor ve canavarları yakalıyorsunuz. yakaladığınız canavarları Vodafone dükkanlarındaki QR kodlar vasıtasıyla teslim ediyor ve puan kazanıyorsunuz…</p> <p>İşte size güzel bir mobil proje. </p>http://karayogurt.com/post/19130946166http://karayogurt.com/post/19130946166Sun, 11 Mar 2012 20:46:49 +0200dijital pazarlamamobil pazarlamaAugmented realitymobil uygulamavodafonealmanyamobil oyunlar<iframe src="http://player.vimeo.com/video/34182381" width="400" height="225" frameborder="0"></iframe><br/><br/><p>To understand: to perceive patterns. And that’s what I am working on: Social Semiotics of Digital Communications.</p> <p>This video sort of talks on the same issue. Very valuable insight. So, watch.</p>http://karayogurt.com/post/18315814406http://karayogurt.com/post/18315814406Sun, 26 Feb 2012 17:15:41 +0200perceptionsciencepatternspatterns of naturepatterns of digital communicationsocial semiotics